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Learn to Survive the Loss of Your Domain Name

Internet Marketing: Surviving the Loss of Your Domain Name
By Jeff Herring
On Saturday evening October 28, 2007 I learned a very important lesson about Internet Marketing.
I returned home from a pumpkin carving party with my two sons and checked my email only to discover an email from one of my joint venture partners Ellen Violette, The […]

Adware Programs Financed by America’s largest companies

Those programs that hammer you with ads and slow down your PC are backed by some of America’s largest companies.
Dan Tynan and Tom Spring
From the November 2005 issue of PC World magazine
Allison Smith will never forget the week before Memorial Day 2005.
Searching the Internet looking for some free clip art, Smith found a site that […]

Branding With Online Ads

Question: What’s the best way for online advertising to effectively grab customers’ attention?
Answer: Stop placing ads. Instead, focus on branded, actionable interactions within interactive media. Think beyond the “messaging” banner. Move from a strategy of exposure to one of engagement.
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The Internet Continues to Reshape Direct Marketing

The Internet Continues to Reshape Direct Online marketing has experienced a significant rise in ad spending this year, and b-to-b direct marketers aware of its benefits are delving deeper into the Web as a powerful marketing tool. BtoB Senior Reporter Carol Krol sat down with several b-to-b marketers at the Direct Marketing Association’s B-to-B Conference […]

Businesses Must Bow Down to Search Engines

Why Internet Business Cannot Escape from the Clutches of Search Engine
By Arthur Wang

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